Start your day with a positive mind set.
Our 'RUKAffirmation' cards are designed to help you start your day off with a positive mind set. From self care reminders, to tips for overcoming hair journey struggles, these cards are an essential for everyone at all ages.
Why it's special
Inspired by the day to day experiences of every girl with curls, coils and kinks, these cards will be a perfect daily motivation tool for positive thoughts and leave you feeling confident about your hair.
- Written by the Ruka team
- Printed in the UK
Free Delivery for orders over £90 (UK)
We ship to the UK, US & Europe
Free 30 day returns (UK)
This is how it works.
We hated all the numbers and letters in the ‘curl type’ system. So we scrapped it.
Hair Type: Our intuitive texture guide is based on the words you already use today to describe your hair - kinky, coily, curly and stretched.
Level: Within each of these texture groups, we’ve defined a gradient from loose to tight. For example, Curly 1 = a loose curl texture, Curly 3 = a tight curl texture, Curly 2 = somewhere in between. You’ll see these textures as symbols across our website to help as a reference as you shop.
Read more about the guide from our Specialist team here.
- Choosing a selection results in a full page refresh.